In 2022, after a 16-plus-year career in the pool and spa industry, Johnny Davis, the agency’s CEO and co-founder, together with his wife Laci, made the decision to build something of their own…
With over 400 years of combined swimming pool industry experience, we possess a deep understanding of market dynamics, customer preferences, and the challenges faced by business and distributors. This expertise allows us to craft tailored strategies to grow your business.
We remain steadfast in our belief that products should stand out, not just fit in. This focused approach allows reps to be well-informed and effective, providing in-depth knowledge and superior service to customers.
We believe support shouldn’t stop at state lines. With nationwide coverage in the U.S. and Canada, pool pros get the best of both worlds—local support from their regional rep plus a national team ready to help when they need it—no matter where they’re located.
The Grit Game is honored to be named the inaugural winner of the Pool Nation Award for "Sales Rep Group of the Year" in 2024; voted on by manufacturers, customers, and industry professionals across the USA.
To empower individuals and organizations to reach their full potential. By continuously pushing boundaries and embracing progress, we work together to achieve new heights in everything we do.
Core Values
Welcome to The Grit Game, where we go beyond traditional sales representation, offering a network of industry experts who are committed to seeing you succeed.