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UNITED AQUA GROUP (UAG) CONFERENCE

The United Aqua Group Annual Conference returns in 2027 with a world‑class experience set along the stunning coastline of Riviera Maya, Mexico. Hosted across the Waldorf Astoria and Hilton resorts, this one‑day flagship gathering brings together UAG members, vendors, and industry partners for high‑impact education, strategic networking, and celebration of excellence.

Event Details

Date & Time:

February 22, 2027 @ 8:00 am - 5:00 pm

Waldorf Astoria and Hilton

Address:

Carr. Federal Libre 307 Cancún–Tulum. SM‑36, MZ‑1 LT‑1‑01 UPE‑1E
Cancún, Quintana Roo 77580 Mexico

WHAT ATTENDEES CAN EXPECT

  • A premier destination setting at two of Riviera Maya’s most sought‑after properties, offering both luxury and all‑inclusive comfort.
  • Meaningful networking opportunities with top builders, retailers, service professionals, and manufacturers from across the industry.
  • Insightful sessions and discussions designed to support business growth, innovation, and collaboration.
  • A vibrant community atmosphere, consistently praised by past attendees for its energy, connection, and long‑lasting professional value.

WHY THE CONFERENCE MATTERS

The UAG Annual Conference is the organization’s most anticipated event of the year—an opportunity to strengthen partnerships, explore new solutions, and celebrate achievements across the aquatics industry. With record attendance in recent years and overwhelmingly positive feedback, the 2027 event continues the tradition of bringing the UAG community together in an inspiring setting.

Avoid onsite registration and

Attendee Testimonials

  • UAG team went above and beyond to make sure everyone was taken care of and included in all activities. By Chris Owens.
  • “The UAG Conference was nothing short of incredible. Everything, from the venue to the way the events were organized—was top-notch. The energy, the networking, the conversations…it was all on another level. Huge shoutout to everyone who made it happen. Already looking forward to the next one! By Sterling Terry.
  • This being my first show as a vendor – I’m excited to start coming back each year. Having seen the show this year and getting into the mix – I can tell this is a great organization to participate in and support. By Dora Ramirez.

travel recommendations

Cancún International Airport (CUN) This is the closest and most convenient airport for both the Waldorf Astoria and Hilton Riviera Maya. It offers extensive nonstop service from major U.S. hubs including Orlando, Miami, Atlanta, Dallas, Houston, Denver, Chicago, Los Angeles, and New York.

KNOW BEFORE YOU GO

  • Passport validity: Must be valid for the duration of stay (Mexico does not require 6‑month validity).
  • Customs form: Mexico no longer requires the FMM form for most U.S. travelers, but lines can vary—prepare attendees for 30–60 minutes.

accommodations

nearby attractions

  • Xplor Park — Zip‑lines, amphibious vehicles, underground rivers; ideal for thrill‑seekers.
  • Xcaret Park — A massive eco‑archaeological park with snorkeling, cultural shows, and wildlife.
  • Xoximilco — A nighttime floating fiesta with food, music, and trajinera boats.
  • Xel‑Há — A natural lagoon and snorkeling paradise with calm water and scenic trails.
  • Mayan Jungle Rush — Adventure park with ATVs, cenotes, and zip‑lines.
  • Snorkeling Adventure (Puerto Morelos) — Guided reef snorkeling in one of the region’s clearest marine zones.
  • Jungala Aqua Experience — A boutique water park with cabanas and upscale amenities.